Idea Napkin No.1

1. You: I am a student of both business and economics who has spent the last year and a half fascinated by blockchain technology and cryptocurrency. With two years of experience working as a digital marketing intern, I have learned a tremendous amount about what it takes to maintain a content schedule, develop creative solutions, and produce long-lasting relationships with clients.
2. What are you offering to customers: An organized way to break past the knowledge barrier to understanding how to invest in various cryptocurrencies as well as industry news updates aggregated from the most credible sources available.
3. Who are you offering it to: People who have the capital to invest, but are unsure of how to get started and are not dismayed by the volatility of the cryptocurrency market.
4. Why do they care: Starting with complex jargon and ending with highly complex mathematical & computer science comprenhension, understanding blockchain technology is a maze of information that the average person can not quickly solve on their own. Add on top of that the immense amount of unreliable news sources feeding people misinformation and the need for a credible hub is quite clear.
5. What are your core competencies: What sets me apart from other entrpreneurs is my experience and determination. It took me months of research before I entered the market and since then I have continued to hold positions in the market through the strongest of upturns and the bleakest of downturns. Understanding how the market reacts to news and red flags to watch out for is only obtainable through spending time actively watching.

Outlining all of these different elements has strengthened my belief in the need for such an idea. Such a small percentage of the population has even the slightest understanding of this industry and far less have the drive and unfaltering will to create a business for it. The weakest part of my business model is breaking past customer's fear of volatility. Even though customers are not required to be investing anything, they will think that they have no need to subscribe to such a service if they have no desire to enter the market. However, I am still confident that I can push past this by supplying consistently effective tutorials and analysis.

Comments